8 Apple Features that Improve My Business (in no particular order) I don’t pretend that your productivity will suddenly soar when you rest your hands on an Apple keyboard for the first time, but I have personally found the platform to be surprisingly convenient for running a small business. In fact, I often laughed at the yuppie Apple fanboys in their turtlenecks and running shoes for buying into the marketing messages and paying twice what a computer should cost.īut first, I must preface this article by saying that moving to the Mac was a good option for me, but that hardly makes it a good choice for all businesses.
Having run my business on the Windows platform for two years and being extremely well-versed in the Windows platform, I never thought I would ever change.